Luxury tours in Italy

The places of Aeqium beauty

There are places that regenerate mind, body and heart. And Alla Reitsma, co-founder of Aeqium, knows this well: while working on the dermocosmetic and nutraceutical formulas of Aeqium products, she discovered that the Mediterranean botanical ingredients that are among the most powerful anti-aging agents in the world also came from wonderful places with a special charm. The blood oranges of Mount Etna or the bergamot of the Grecanica Valley, for example, to experience up close relaxing oases, film landscapes, wild nature and luxurious spas scented by the sea. All inspired by the natural ingredients of our Genesis Antiox Matrix, the powerful anti-ageing complex of Aeqium nutraceuticals. Ready to go?

Mediterranean olive plants
Our hydroxytyrosol, a substance with potent anti-ageing and anti-inflammatory qualities, is extracted from the leaves of the olive tree, one of the most iconic plants in the Mediterranean region. Their appearance is impressive, especially the centuries-old olive trees that can still be found in Lombardy, Tuscany and Apulia.

In these three areas we recommend three places where you can run between the rows of olive trees and enjoy all the warmth of the Italian sun.

Starting from the north, we suggest Lefay Resort: a spa with a clean and essential design overlooking the most chic side of Lake Garda, surrounded by a well-kept park, with an infinity pool and a medical spa where you can take escape to find your balance from 3 to 7 days.

Going down to the centre, we recommend the trend of the moment: the Agriresort. Places where you can relax in a spa, enjoy unspoilt landscapes and find zero-kilometre menus with dishes cooked using only local products. The Podere Maremma has just opened, between Capalbio and Argentario, surrounded by hectares of young olive trees and fields of sunflowers.

In the south, how can we not think of the most adored escape of celebrities: Borgo Egnazia. Madonna, Justin Timberlake, Victoria Beckham and many others visited this place. It is a village built of white lime stone, decorated with geraniums and olive trees, with large swimming pools and spa that smells of pure essential oils. There are anti-stress programmes for everyone, and private villas with a local cook available. To see the centuries-old olive trees, just take your bicycle and get lost in the surrounding areas (borgoegnazia.it).

The Red Oranges
Probably brought from Asia, their original pale colour faded when they began to be grown on the slopes of Mount Etna. Today they have that bright, intense colour which also reflects the strength of their flavour and the power of their vitamin C.

To see them close, the place we recommend is the Verdura Resort: palm trees, olive trees, an 18-hole golf course, designed by a superstar, beaches, thalassotherapy and orange groves. Even the restaurant is named after the zagara, the orange blossom, and several courses on the menu are dedicated to citrus fruits. 

The second location is a palace built at the end of the 19th century with a breathtaking view of the Gulf of Palermo, one of the villas where Florio saga is set, a best seller of the moment (The Lions of Sicily). It is Villa Igiea, which belonged to Ignazio Florio and is now a luxury hotel, one of the very few hotels to have a Wikipedia page. Oranges are both an interior and exterior decorative theme: in many interior rooms there are giant Art Nouveau trompe-l'oeil paintings of Sicilian orange groves, and outside, along with palms and aloe plants, orange trees are in typical white ceramic pots.

Echinacea made in Italy
Native to North America, Echinacea is that purple flower that always looks closed, a bit prickly. In Italy it grows wild just about everywhere, but the most beautiful expanses can be admired in Sardinia, in the Valle dell'Erica, just opposite the island of La Maddalena. This is a magical place, where you can also find wonderful spas. We recommend two of them.

The first has been a regular stop for personalities such as Jacqueline Kennedy, Gianni Agnelli, Greta Garbo and Princess Diana: the Romazzino, a five-star luxury hotel overlooking one of the most beautiful beaches on the Costa Smeralda, with private villas with a sea-view swimming pool.

The second is the Valle dell'Erica Thalasso & Spa Resort: again a five-star hotel surrounded by a natural park with fitness trails, and with access to several private beaches. It is one of the complexes where you can encounter the most unspoilt nature, amidst bushes of myrtle, echinacea and heather (hotelvalledellerica.com).

Our Italian tour signed by Aeqium does not end dreaming between the lines and the images of this article: as the whole scientific team of Aeqium would suggest, get ready to real travel. Because not only the feeling of wonder and a few days of vacation can lower cortisol level and restart our metabolism, but they can also provide our microbiome with a variety of Mediterranean foods with incredible beneficial properties, all to be enjoyed and perfect to combine with our health and beauty program. Between Science, Nature and the rediscovery of ourselves and the world.

Aeqium Newsletter

Subscibe to the newsletter and get an instant discount code of €25 to try our Discovery Set.
Access exclusive benefits, previews of new products, tips from our experts. Every message is a small contribution to your beauty.